The hunt for premium
Uncovering what makes premium inventory more valuable to an advertiser? To a publisher? To a consumer? and should there even be a hunt for premium. Continue reading The hunt for premium
Tag: network
10 Programmatic Marketing Predictions for 2014
Programmatic is a hot concept, and it’s catching on. Let’s weigh in on programmatic buying and how we can look to the past to predict the future. Continue reading 10 Programmatic Marketing Predictions for 2014
3 macro trends for our digital future
Understanding how these trends influence society, what’s happening to people and how people then behave. Continue reading 3 macro trends for our digital future
Through the lens 