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Digital & TechLeave a comment

The Web of Identity

July 18, 2015July 22, 2015 Anne Lim

The online world has given us ways to express ourselves and be seen in new ways allowing us to put our identities out there in the way of our choosing; and providing a space for others to interpret that online persona. Continue reading The Web of Identity

Advertising, MediaLeave a comment

Shit content on steroids

January 23, 2014April 23, 2015 Anne Lim

Trying to uncover why viral videos, gimmicky marketing stunts and ‘prankvertising’ make for internet sensations. Continue reading Shit content on steroids

Advertising, Marketing, MediaLeave a comment

10 Programmatic Marketing Predictions for 2014

January 2, 2014April 23, 2015 Anne Lim

Programmatic is a hot concept, and it’s catching on. Let’s weigh in on programmatic buying and how we can look to the past to predict the future. Continue reading 10 Programmatic Marketing Predictions for 2014

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